Built for owner-operators

Run your gym your way.
Not their way.

BeltFlow is gym management software for the people who actually run the gym. Combat sports, pilates, strength, boutique fitness — one platform that fits the way you operate, without the bloat, the lock-in, or the franchise consultant.

See the AI in Action
Iron Peak Fitness — Today
Thu, Apr 16 · Live
Check-ins
47
↑ 12% vs avg
Revenue
$3,820
↑ 8% MTD
New signups
2
↑ this week

Revenue · Last 30 days

This monthLast
Maya R. checked in
6:00 PM Strength · 12s ago
FLAGSHIP FEATURE AI Business Assistant

Ask your gym a question. Get a real answer.

Your AI business assistant lives inside your dashboard. Ask about revenue, members, check-ins, or class performance — it pulls from your live data and answers in plain English. No prompt engineering, no marketing-speak insights.

  • "How did we do yesterday?" — Real check-ins, real revenue, real signups.
  • "Who's at risk of cancelling?" — A list, ranked by signal strength.
  • "Send review requests to today's check-ins." — Done. 23 texts queued.
  • "Add new member: Jenna Liu, Unlimited, starts Monday." — Created.
app.getbeltflow.com / AI Assistant
AI Assistant
Connected · Live data
Today · 8:42 AM
How'd we do yesterday?
Wednesday was a strong day at Core Pilates Studio.
52
Check-ins
$4,180
Revenue
3
Signups
96%
Retention
Who's at risk of cancelling?
4 members haven't checked in 14+ days. Want me to send a personalized check-in and queue 23 review requests to today's check-ins?
Yes — do both.
Done. 4 retention texts sent and 23 review requests queued for 7 PM.
Ask anything about your gym…
Everything you actually need

The whole gym, in one place.

Every feature exists because an owner asked for it — not because a product manager thought it'd look good on a slide. No bloat. No hidden tiers. Vertical-specific tools layer on top.

QR Check-In

Open app. Show code. You're in. No scanning hardware, no swiping through menus. Works at the door, the front desk, or a kiosk — one tap, one second.

Smart Schedule

Filter by class type, instructor, room, or capacity. Drag to reschedule. Members book in two taps.

6:00 AM
Reformer Flow
Coach Lena · 8 spots open
9:00 AM
Strength & Conditioning
Coach Aaron · 12 spots open
12:00 PM
Lunchtime HIIT
Coach Mia · Waitlist (3)
5:30 PM
Mat Pilates
Coach Lena · 6 spots open
7:00 PM
Open Gym
Self-led · 24 spots

Member Profiles & Stats

Attendance streaks, class history, milestones. Members see their journey. You see who needs a nudge.

47
CLASSES
12
DAY STREAK

Family Accounts

One bill. Every member gets their own profile, attendance, and milestones. Parents manage. Kids train.

Real Analytics

Revenue, retention, attendance — with the action you should take, not just a chart. No CSV exports required.

Payments Built In

Transparent processing. No hidden fees. No surprise rate hikes. No double charges. Members pay, you get paid, the books reconcile themselves.

Marcus T. $149/mo
Sofia A. $120/mo
Devin K. $89/mo
Priya S. $199/mo

Coach Feed

Announcements, events, shoutouts. In one place members actually open — not buried in a group chat nobody checks.

Automated Communications

Card-expiring nudges, win-back texts, birthday notes, review requests. Set the rules once. They just run.

Whatever you teach

One platform. Every kind of gym.

BeltFlow's core is sport-agnostic. Vertical-specific features layer on top — so you get exactly what your gym needs and nothing you don't.

Combat Sports

Belt and stripe tracking, attendance requirements for promotions, tournament rosters, kids program ranks.

Pilates & Yoga

Reformer and mat capacity limits, class packs, instructor pay-per-class, room-based scheduling.

Strength & Conditioning

Programming uploads, PR tracking, open gym vs class scheduling, leaderboards by lift.

Commercial & Private Gyms

Day passes, 24/7 keyless access, multi-location reporting, equipment maintenance logs.

Boutique Fitness

Class packs, waitlists, milestone shoutouts, branded member app on your domain.

For Gym Owners

Built by operators, for operators.

You shouldn't need a workaround for the basics. You shouldn't need a separate tool for member comms. You shouldn't need to export to a spreadsheet to know if your gym is growing.

BeltFlow is the platform we wished existed. Phone-first because your members live there. AI-powered because your time is finite. Honest pricing because you've been burned enough.

Method Strength

Last 30 Days
Revenue
$38.6k
▲ 14% vs last month
Active Members
284
▲ 11 new this month
Retention
93%
▼ 1.1% — 4 at risk
For Your Members

They don't need another app
they'll delete.

A branded member experience that actually gets used — one-tap check-in, today's classes, coach announcements, and training history. No social layer overreach. No noise. Just the stuff your members open the app to do.

9:41 ●●●
GROVE YOGA
SR

CHECK IN

Scan at the studio door

Today's Classes

Full schedule →
5:30
PM
Vinyasa Flow

All levels · Maya

NEXT
6:45
PM
Yin & Restore

Beginner · Priya

7:30
PM
Power Yoga

Intermediate · Jordan

Your Stats

38
Classes
9
Day Streak
12
This Month
Home
Schedule
Community
Profile
9:41 ●●●
GROVE YOGA
SR
All
Announcements
Events
MK
3h ago

Heads up — the studio is closed this Sunday for our spring retreat. Back to normal schedule Monday. Replacement slots added to Saturday.

PS
1d ago

Saving your spot for our sunrise beach flow. Mats provided, coffee after.

MAY
04
Sunrise Beach Flow

Saturday · 6:30 AM · Ocean Beach

Home
Schedule
Community
Profile
9:41 ●●●
GROVE YOGA
SR
SR
Sarah R.

Member since Jan 2024

Training Stats

142
Total Classes
9
Day Streak
26
Vinyasa
18
Yin

Membership

Current Plan Active
Unlimited Monthly
$149/mo · Renews May 12
Home
Schedule
Community
Profile
What members get

See it.
Switch.

No pitch deck. Just the product.

15-minute demo. We show you the app, the dashboard, the AI assistant, and the migration plan. You decide.